Shopping & Browsing
With over 500 diverse shopping and browsing vendors throughout the Fair Park, you could plan your home remodel, get gear for your next camping trip, or wrap up your holiday shopping early.
Looking for an item you saw at the State Fair? Email the Vendor Services team at vendorservices@wistatefair.com for help!
Shopping & Browsing at State Fair
New Shopping Vendors
Welcome new shopping vendors to the State Fair! From handmade dog bowties to vintage T-shirts and more, there's plenty of stellar new shopping in all the marketplaces.
Official FairWear by TSMGI
The Official FairWear store is open with select Wisconsin State Fair apparel, gifts, and more online. Get your t-shirts, hats, and more - available now for a limited time!
Exposition Center Shopping Map
Map your way across the Exposition Center with a copy of the Expo Map.
Brand Experiences
Unique and exciting mobile brand experiences are popping up throughout State Fair on select days. Check out each of the interactive exhibits for the dates they will be at the State Fair and what you can find at their location.
Shopping Buildings & Marketplaces
If you love to shop, State Fair is a dream come true! Check out the Exposition Center, Central Marketplace, Midwest Marketplace, Mile Marketplace, Dairy Building, Wisconsin Building, and the streets in between to pick up this year's newest gadgets, take in intriguing demonstrations, and to browse both old and new favorites.
Fairtastic Poster Art Competition
The Wisconsin State Fairtastic Poster Art Competition is a way to celebrate and engage local and statewide artisan talent.