Brand Experiences

Unique and exciting mobile brand experiences are popping up throughout the Fair Park on select days.

Check out each of the interactive exhibits below for their dates they will be at the State Fair and what you can find at their location.

Fairgoers Interacting with Brand Experience Exhibit

Brand Experiences at State Fair

FujiFilm Instax

AUGUST 10-11 - FUJIFILM is touring the nation bringing INSTAX to you via the INSTAX Mobile Tour. Stop by and experience the fun of instant photos while taking selfies, unleashing your creative side or posing in Instagram worthy pics. Come have fun and express yourself! Can't wait to see you! Follow us #instaxtour. Located on South Grandstand Avenue.

Honest Tea

AUGUST 7 - What you choose to drink when you’re thirsty means a lot, to a lot of people. Honest is celebrating the power YOU have to create a lasting, positive impact on your life and lives of others, by making the relatively small choice to drink Honest. Join us in making a #smalldecisionBIGimpact! Located on Main Street near the SkyGlider Landing.

Kinetic Sand

AUGUST 9-11 - The Kinetic Sand "Feel the Fun!" Tour is coming to the Wisconsin State Fair! Kids and adults of all ages are invited to immerse themselves in a beach environment equipped with Kinetic Sand play tables and the all new Sandisfying set! Located on Sue Wetley Way & Third Street.


AUGUST 9-11 - Celebrate real fruit & real summer with NEW Popsicle Fruit Pops! These tasty frozen treats are made with REAL fruit and just 5 ingredients. Take a pic at our photobooth and tag us with @Popsicle and #RealFruitRealSummer! Stop by the bright yellow truck to give them a taste at the Wisconsin State Fair!Located on Main Street near the SkyGlider Landing.

Rally® Health

AUGUST 1-4 - Family-friendly activities that bring to life the small, simple steps we can all take to help improve our overall care and health. Play a round of mini golf and be rewarded for learning how Rally makes it simple and fun to stay healthy. Post a pledge to be a healthier you on our wall and share a photo. Located on Sue Wetley Court & Third Street.


AUGUST 5-7 - Wisconsin’s traveling billboard, the Wisconsin Spudmobile, invites you to participate in a fun and creative educational experience. Learn all about the Wisconsin potato industry, where your potatoes and vegetables come from and how they’re produced all while playing games! It’s an opportunity you won’t want to miss. Located on Sue Wetley Court & Third Street.

The Safe + Fair Food Company

AUGUST 1-4 - Our mission is to make great food Safe + Fair which means it is safe for those with food allergies without the exorbitant prices that usually go along with allergy-friendly and clean-label foods. Whether you are vegan, dairy free, gluten free or suffer from food allergies, we have delicious treats to share - stop by to grab a snack and learn more! Located on Main Street near the SkyGlider Landing.

U.S. Marines

AUGUST 1-11 - No matter the obstacle, no matter the enemy, Marines will fight and win for our Nation. Do you have the distinctive fighting spirit to face down and defeat any threat? Learn more about the Marines at their activation space. Located on Wetley Way in the Big Backyard.

U.S. Cellular® Wireless Warriors Arena

AUGUST 1-11 - Calling All Warriors! Join U.S. Cellular to take on exciting tech challenges and games, compete with friends and family, and achieve Wireless Warrior status! Plus, enter for the chance to win the $10,000 Wireless Warriors Sweepstakes. Located on the U.S. Cellular Terrace in front of the Exposition Center.