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About Wisconsin State Fair
Wisconsin State Fair Park in West Allis is the home for the Wisconsin State Fair, presented by UScellular. The first State Fair was held in Janesville along the banks of the Rock River in 1851. In the early years, the State Fair travelled to different cities each year until a permanent home for the event was found in 1892 at its present location.
In 2024, Wisconsin State Fair will celebrate 173 years of tradition and hope to once again welcome over one million Fairgoers over the course of its 11-day run.
It is the mission of the annual Wisconsin State Fair to celebrate agriculture and other industries paramount to Wisconsin’s rich history and promising future by producing family-friendly, affordable, safe, and educational event for all ages and ethnicities, creating memories and traditions to be carried on for generations.
Key Elements of State Fair
Agriculture & Exhibits
Visitors can enjoy Ag Village where hundreds of shows and exhibits feature thousands of animals and their exhibitors.
Wisconsin’s largest agricultural showcase is rounded out with educational programs on agriculture and renewable energy, milking demonstrations and much more.
Horticulture, craft, textile and culinary competitions and displays are found in Grand Champion Hall, which is filled to the brim with beautiful creations for all to see.
Entertainment
There’s no shortage of entertainment at the Fair, with dozens of FREE stages highlighting a broad range of genres including country, rock, pop, R&B, nostalgia, comedy and even interactive, educational shows for families.
The State Fair Main Stage, presented by Potawatomi Casino Hotel, offers headlining entertainment nightly and features some of today’s biggest nationally touring acts.
Food & Beverage
Hundreds of food and beverage concessionaires are sprinkled throughout the Fair Park, featuring everything from the crazy concoctions entered in our Sporkies food competition to Wisconsin’s unofficial official food, deep-fried cheese curds.
The Fair’s signature food item is the world famous and delectably delicious Original Cream Puff, which has been sold at the Fair since 1924. Nearly 400,000 puffs are consumed annually!
Shopping & Browsing
The Fair is also a shopper’s paradise, with multiple marketplaces featuring hundreds of vendors who provide every imaginable type of jewelry, home goods, cookware, and as-seen-on-TV products.
The Wisconsin Products Pavilion, a State Fair favorite, offers Fairgoers the opportunity to learn more about what’s made in our fine state as well as purchase a plethora of products to eat on-site or take home for later.
Rides & Attractions
Activities and attractions can be found throughout the State Fair.
SpinCity amusement ride and game area, the Sky Glider that offers a bird’s eye view of the Fair, the Giant Slide that will elicit joyous giggles from all, a Central Park bustling with daily activities and so much more are all just a taste of the thrills offered at the State Fair.