July 31 – August 10

Take a break from the hustle and bustle of the State Fair at the newly updated US Mode Lounge, located in the UScellular® Terrace just outside the Exposition Center.

Whether you’re recharging your phone, catching up with friends, or making new ones, this is your go-to spot for genuine connection. Plus, don’t miss Cow Crash for the chance to win unforgettable State Fair experiences or even $10,000!

Lounge amenities include:

• Cow Crash: A Wisconsin-ized version of an iconic mobile game to play in real life with friends and family. This game gives Fairgoers the chance to slingshot flying cows to topple a structure of haybales, milk jugs, and cheese wheels to earn UScellular and State Fair prizes. But watch out – phone distractions like notifications and pop-ups are trying to block your cow’s ‘flight path.’

• Interactive Spaces: Enjoy photo moments with the US Mode Mural or SkyGlider Seat. Take a look at the Inspiration Station, too!

• Lounge Area: Our spinning red seats are back (along with some non-spinning seats). Join us under the shade to take a moment to connect with friends and family.

• Sweepstakes: As Fairgoers enter the US Mode Lounge, they can register to win $10,000.