Piggly Wiggly $5 Day, benefiting Hunger Task Force

THURSDAY, JULY 31 - Donate two cans of healthy fruits or vegetables, or make a cash donation, outside any entrance gate and receive a voucher to purchase admission for $5 for Thursday, July 31 between 10am-4pm only, thanks to Piggly Wiggly and Hunger Task Force.

Snap-on Milwaukee Mile 250 Day

FRIDAY, AUGUST 1 - Start your engines and head over to Central Park for Snap-on Milwaukee Mile 250 Day in Central Park from 10am-3pm! Here you’ll find an INDYCAR photo-op and exciting info about the Snap-on Milwaukee Mile 250 Weekend coming to the Milwaukee Mile, August 23-24, 2025.

Veteran-Owned & Operated

New this year, Wisconsin State Fair is proud to recognize veteran-owned and operated locations throughout State Fair.  Keep an eye out for special “Veteran-Owned & Operated” window stickers displayed at participating vendor locations. It’s one small way we’re honoring those who’ve served, continue to serve, and their families. 

Veterans & Military Recognition Day

SUNDAY, AUGUST 3 - Veterans, military personnel, and their family members receive FREE admission by simply presenting a Military I.D. (DD214, VA ID, Military Common Access Card, or dependent ID) at any ticket window on Sunday, August 3 from 10am-4pm only. You and up to three family members will receive FREE admission, courtesy of Wisconsin State Fair. Limit four admissions per ID.

Network Health Day

MONDAY, AUGUST 4 - Join Network Health for games and giveaways, free face painting, and more in Central Park from 10am-3pm.  

Milwaukee Bucks Kids Day

TUESDAY, AUGUST 5 - The Milwaukee Bucks are bringing the energy of Fiserv Forum to the State Fair with a July admission promotion and a day of activities that will have you chanting “Fear the Deer!”

Meijer Day

WEDNESDAY, AUGUST 6 - Save $5 on one adult admission ticket when you shop at Meijer! Present your Wisconsin Meijer store receipt of $40 or more from a purchase between July 31–August 6, 2025 at any ticket window on Wednesday, August 6 from 10am-4pm only. Limit one receipt per person. 

Prairie Farms Dairy Day, Honoring Educators

THURSDAY, AUGUST 7 - Educators are eligible for FREE admission when you present your school-issued ID or name badge at the ticket window, courtesy of Prairie Farms Dairy, on Thursday, August 7 from 10am-4pm only. Limit one admission per ID. 

Piggly Wiggly Day

FRIDAY, AUGUST 8 - Join Piggly Wiggly for family fun at the Wisconsin State Fair! Head to Central Park for a full day of kids games, FREE samples from your favorite Piggly Wiggly brands, and more from 10am-4pm.

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