Festival Foods Street Team

AUGUST 9-10 - Keep an eye out for the Festival Foods Street Team at the Wisconsin State Fair. Located in Central Park on Saturday from 12pm-3pm and Sunday from 10am-2pm.

1851 Steel & Stone

Fabricated to pay homage to Wisconsin’s industrial roots, the 1851 Steel & Stone water feature commemorates the first year of the Wisconsin State Fair. Located in Central Park.

Bubblers & Bottle Filling Station

Take a drink or fill your water bottle at the Exposition Center and Coliseum's bubblers as well as the Wisconsin Products Pavilion and Central Mall restrooms' water bottle filling stations.

Portesi Pizza

Portesi has stayed in Central Wisconsin and in the family for over 65 years. They have kept the original recipes and methods close to heart, while leaving room for innovation and progress.

JULY 31 - AUGUST 10 - Visit the Newsradio 620 WTMJ Studio to see your favorite on-air personalities in action while they broadcast all about the State Fair and the news of the day. Located in the Guest Service Pavilion.

Chevrolet

JULY 31 - AUGUST 10 - Check out Chevy’s newest lineup of vehicles and the chance to win fun giveaways. Located on Wetley Way near the Swine & Goat Barn.

Day Sponsors at State Fair

These wonderful corporate partners are sponsoring great experiences and deals for the 2025 Wisconsin State Fair! Check them out below and start planning your trip to the State Fair.

Piggly Wiggly $5 Day, benefiting Hunger Task Force

THURSDAY, JULY 31 - Donate two cans of healthy fruits or vegetables, or make a cash donation, outside any entrance gate and receive a voucher to purchase admission for $5 for Thursday, July 31 between 10am-4pm only, thanks to Piggly Wiggly and Hunger Task Force.

Celebrate Wisconsin Day, presented by Travel Wisconsin

FRIDAY, AUGUST 1 - Visiting the great state of Wisconsin? Lucky you! Buy two adult admission tickets for just $20 (a $20 savings) when you present your out-of-state ID at any ticket window on Friday, August 1 from 10am–6pm only, thanks to Travel Wisconsin.

Snap-on Milwaukee Mile 250 Day

FRIDAY, AUGUST 1 - Start your engines and head over to Central Park for Snap-on Milwaukee Mile 250 Day in Central Park from 10am-3pm! Here you’ll find an INDYCAR photo-op and exciting info about the Snap-on Milwaukee Mile 250 Weekend coming to the Milwaukee Mile, August 23-24, 2025.