Major Goolsby’s Heartland
Located on Badger Avenue (between First Street & Center Street).
2025 Entertainment Schedule
Menu Items
Bacon Cheeseburger
wsfpadmin2024-07-01T14:29:54-05:00Bacon is added to this American classic for a smoky, cheesy burger.
Bone-In Chicken Wings
wsfpadmin2023-07-05T14:30:54-05:00The original chicken wings. Stop by these vendors to check out their variety of sauces and seasonings.
Bottled Soda
wsfpadmin2024-07-09T20:22:47-05:00Rehydrate with a refreshing soft drink. Options include Coca-Cola, Diet Coke, Sprite, and more.
Bourbon Barrel Beer
wsfpadmin2023-07-05T15:58:29-05:00These beers have been aged in a wooden barrel that previously aged bourbon.
Breakfast Brat-Eat-O
wsfpadmin2022-07-12T11:22:23-05:00A Breakfast Burrito but the Wisconsin Way! A brat with 2 eggs, fried onions and breakfast potatoes, served on a flour tortilla.
Cheeseburger
wsfpadmin2024-07-18T10:06:13-05:00Cheese and hamburgers come together to create this awe-inspiring, taste bud-addicting burger.
Cheese Curds
wsfpadmin2024-07-09T20:08:13-05:00A Midwest favorite! Yellow cheddar cheese curd nuggets are battered and deep-fried to create this regional treat.
Chicken Breast Sandwich
wsfpadmin2024-07-08T13:51:24-05:00Tender, juicy, chicken breast meat is at the heart of this delicious sandwich. Each of these vendors offers this sandwich with their own, classic twist.
Chocolate-Covered Strawberries
wsfpadmin2022-07-12T11:22:35-05:00Fresh strawberries dipped in a rich chocolate. They are both beautiful to look at and delicious to eat!
Chocolate Milk
TR2023-07-05T15:51:25-05:00Chocolate? Yes, please! Load up on your Vitamin A and D with glass of chocolate milk!
Craft or Specialty Beer
wsfpadmin2024-07-09T18:40:06-05:00According to the Brewers Guild, craft beers come from breweries that are small, independent, and that brew beer in the traditional way. Craft and specialty beer assortments vary by vendor.
Dasani Bottled Water
wsfpadmin2024-07-18T10:18:33-05:00Rehydrate with a refreshing bottle of Dasani Bottled Water.
Domestic Beer
wsfpadmin2024-07-09T18:40:33-05:00Good ol' American-brewed beer. Domestic beer assortments vary by vendor.
Egg & Cheese Sandwiches
wsfpadmin2022-07-12T11:24:58-05:002 eggs topped with cheese and served on a toasted bagel.
Egg, Cheese, and Chili Breakfast
TR2022-07-12T11:24:58-05:00Start your day right with eggs, cheese, and chili!
Egg Buffoon
wsfpadmin2022-07-12T11:24:58-05:00Two eggs and ham or bacon, topped with cheese and served on a toasted bagel with a side of breakfast potatoes. Available in single or double.
Garlic Fries
wsfpadmin2023-05-17T14:53:39-05:00These classic fries are flavored with garlic to keep your taste buds excited.
Hard Cider
wsfpadmin2024-07-08T11:59:41-05:00The adult version of apple juice. Hard cider assortment varies by vendor.
Hoppel Poppels
wsfpadmin2022-07-12T11:25:11-05:00Kosher salami, bologna, and potatoes, fried together with three scrambled eggs.
Major Bacon Cheeseburger
wsfpadmin2022-07-12T11:31:08-05:00Major Goolsby's classic burger topped with American cheese, bacon, lettuce, tomato, and onions.
Major Burger
wsfpadmin2022-07-12T11:31:08-05:00Major Goolsby's classic, mouthwatering burger. Topped with your choice of lettuce, tomato, and onions.
Major Cheeseburger
wsfpadmin2022-07-12T11:31:08-05:00Voted “Milwaukee’s Best”, our classic burger is over 1/2 pound of US 100% pure beef, flame broiled. Mouthwatering!
Major Ham & Cheeseburger
wsfpadmin2022-07-12T11:31:08-05:00A regular or double Burger, broiled and topped with Fried Ham and Melted Cheese.
Milwaukee Dog
TR2023-07-03T13:39:05-05:00The Milwaukee Dog is a sausage roll smothered with a mustard relish sauce with an all beef hot dog, topped with bacon, deep-fried cheese curds and drizzled with Skunk Hollow Spicy Ranch.
