Brand Experiences

AUGUST 1-11 - With our incredible presenting sponsor, UScellular®, you can experience real life connection throughout all 11 days of the State Fair!

AUGUST 1 & 5-9 - Bank Five Nine's Street Team is stopping by the Wisconsin State Fair to bring joy to Fairgoers with random acts of kindness. Find them in the Bank Five Nine Amphitheater area weekdays from 12pm - 3pm.

AUGUST 1-3 -The U.S. Coast Guard is one of America’s six armed forces and the only military branch in the Department of Homeland Security. Located in Central Park from 10am-8pm.

AUGUST 3 - Stop by the ZOA Energy sampling booth to recharge for your day at the State Fair! ZOA is a better for you energy drink that provides you with 160mg of natural caffeine, 6 B-vitamins, 100% DV of Vitamin C, 190mg of Hydration, and 190mg of BCAAs. Located in Central Park from 10am – 6pm. While supplies last.

AUGUST 4-5 - The U.S. Bank Good Truck is a national marketing program that provides opportunities to engage existing customers, support small businesses and bring goodwill to the community. Located near the SkyGlider near the Exposition Center from 10am-8pm.

AUGUST 5 - Join Wisconsin race fans for NASCAR at the State Fair! Find interactive racing-themed activities, get autographs from NASCAR drivers, and check out NASCAR Craftsman Truck Series trucks and racecars up close. Located in Central Park from 10am- 4pm.

AUGUST 5 -Learn more about Network Health in Central Park! From their headquarters right here in Wisconsin, they take extra steps to make health plans affordable and understandable, so Network Health members can make the most of their coverage. Located in Central Park from 10am-2pm.

AUGUST 5-7 - Stop by to learn all about the Wisconsin potato industry - where your potatoes and vegetables come from, how they’re produced, unique ways to prepare them, and how they can power your performance! Located on Wisconsin Way from 10am-7pm.

AUGUST 7 - Join Potawatomi Casino Hotel at the State Fair! Take a gamble and stop by the booth to get your hands on big prizes from reward play to branded swag and learn about your favorite casino's new Potawatomi Rewards. Located in Central Park from 1pm-5pm.

AUGUST 8-9 - Finally, a shopping cart that fits everything you want! Keep an eye out for the Festival Foods Big Cart at the Wisconsin State Fair. Located in Central Park from 1-3pm.

AUGUST 9 - Children's Wisconsin cares for every aspect of a child's health including their physical, social, and mental well-being. There will be a variety of things to do including an interactive bubble station and show, games, crafts and activities, giveaways, and information available about their services. Located in Central Park from 10am-5pm.

AUGUST 9- 11 - Join us for a spud-tacular time at the Wisconsin State Fair! Swing by the Idahoan Foods: Mashed on Tour to enjoy complimentary, on-the-go mashed potato cups in a variety of flavors, see the iconic Couch Potato Photo Op, and more. Located in Central Park from 10am-9pm.

AUGUST 1-11 - Visit the Newsradio 620 WTMJ Studio to see your favorite on-air personalities in action while they broadcast all about the State Fair and the news of the day. Located in the Guest Service Pavilion.

AUGUST 1-11 - Check out Chevy’s newest lineup of vehicles and the chance to win fun giveaways. Located on Wetley Way near the Swine & Goat Barn.

AUGUST 1-11 - Serve your way! Whether you’re interested in full time or part time service, the Army has the best fit for you and your career goals. Discover the career for you and opportunities you never knew existed at the Army experience space. Located west of the Original Cream Puff Pavilion.

AUGUST 1-11 - No matter the obstacle, no matter the enemy, Marines will fight and win for our Nation. Do you have the distinctive fighting spirit to face down and defeat any threat? Learn more about the Marines at their activation space. Located on South Grandstand Avenue.

There’s no better way to learn about what it takes to be a farmer than from Wisconsin-based company, Case IH. Located on Sue Wetley Ct. across from Compeer Financial Discovery Barnyard.