Milwaukee Mile News & Media
The Milwaukee Mile features incredible races around the historic oval course.
Reach out to our media contact below for the most up-to-date information, approved logos, and how to get your working media personnel onsite for coverage during the Milwaukee Mile 250 Weekend.
Wisconsin’s Own Snap-on Announced as Title Sponsor of the INDYCAR Race Weekend
Milwaukee Mile at Wisconsin State Fair Park is proud to rev up excitement surrounding the NTT INDYCAR SERIES returning to the Milwaukee Mile by welcoming new title sponsor Snap-on. Founded in Milwaukee in 1920, Snap-on is a longtime racing partner, serving as sponsor of the Team Penske INDYCAR program since 1981.
In 2025, Snap-on opens new doors with its first-ever multi-year agreement as the title sponsor of the race weekend. The Snap-on Milwaukee Mile 250 Weekend will take place at the oldest continuously operating motor speedway in the world and welcome fans from across the globe to experience the best of INDYCAR racing and unmatched Wisconsin energy.
Recent News
February 21, 2025-
Wisconsin’s Own Snap-on Announced as Title Sponsor of the INDYCAR Race Weekend at the Milwaukee Mile
February 6, 2025-
Milwaukee Mile at Wisconsin State Fair Park Drives Economic Boost that Exceeds Expectations with INDYCAR’s Return
September 12, 2024 –
Great Racing and Impressive Fan Support Highlight Successful Hy-Vee Milwaukee 250s Weekend
August 28, 2024 –
Celebrity Chef Paul Bartolotta and Wisconsin Governor Tony Evers Named Grand Marshals for Hy-Vee Milwaukee Mile 250s Weekend
August 2, 2024 –
NTT INDYCAR Series Driver Will Power to Visit Wisconsin State Fair
July 12, 2024 –
Fuel Summer Fun with Milwaukee Mile Race Ticket Packages
May 15, 2024 –
Hy-Vee Milwaukee Mile 250s Weekend Announces Free Fan Zone
May 7, 2024 –
Camp Bar Announces Indy 500 Watch Party at Wisconsin State Fair Park Location
March 11, 2024 –
Camping Packages and Infield Parking On Sale Now for Hy-Vee Milwaukee Mile 250s Weekend
February 29, 2024 –
Hy-Vee to Sponsor INDYCAR Weekend at the Historic Milwaukee Mile
February 29, 2024 –
NBC Sports and INDYCAR Announce INDY NXT by Firestone Schedule on Peacock
February 20, 2024 –
INDYCAR and the Historic Milwaukee Mile Announce Race Start Times
September 25, 2023 –
INDYCAR to Return to the Historic Milwaukee Mile in 2024
Media Resources
2024 Economic Impact Report
Wisconsin State Fair Park officials are proud to showcase the impressive economic impact generated by last year’s INDYCAR race weekend at the historic Milwaukee Mile in a new study created in partnership with University of Wisconsin-Whitewater’s Fiscal and Economic Research Center.
The 2024 Milwaukee Mile 250s Weekend brought an estimated impact of $41 million, exceeding Wisconsin State Fair Park officials’ prior projection of $25 million.
Read the official press release here.
